Overview

An Australian wealth advisory business had built its entire methodology inside a single, very large Excel workbook. Using our SaaS development services, we turned that workbook into a subscription SaaS platform that combines online financial modelling with scheduled sessions alongside a licensed wealth coach. The platform scores a client’s financial health, models their future position and uses AI to produce a personalised two year action plan.

The Business Problem

The business had a proven advisory method, but it lived in a spreadsheet that only a handful of people understood. The workbook contained more than 80 sheets, some with over a thousand rows, plus macros, and the file exceeded 25MB. It could not be offered to customers online, it was slow to update and it carried real risk every time someone changed a formula.

There was also no written specification. The spreadsheet itself was the only record of how calculations worked, and during analysis our team found several calculations that produced inconsistent results.

• No scalable productNo way to sell the methodology as a scalable digital product.
• Risky changesTightly coupled formulas made every change risky.
• No documentationNothing existed beyond the workbook itself.
• Hidden errorsCalculation errors were quietly affecting client advice.

Key Features

• Detailed financial questionnaire covering income, assets, debts and lifestyle costs
• Wealth health score and goal likelihood scoring
• Backend modelling of cash, property, shares, superannuation, vehicles and home contents
• Liability modelling for mortgages, car loans, student debt and credit cards
• AI generated 24 month strategy and action plan
• Action tracking dashboard for clients and coaches
• Branded PDF report generation
• Package selection, online payment and coaching session booking
• Administration portal for managing users, content and plans

Who This Solution Suits

This approach suits financial planners, wealth coaches, accountants and fintech founders whose intellectual property sits inside complex spreadsheets. It is also relevant to any business that wants to turn an internal calculation model into a customer facing SaaS product.